International Excellence - Drapers Awards
This award will celebrate a British or Irish fashion business that can demonstrate success in its recent operations outside the UK and Irish Republic. It is open to multiple retailers, department stores and brands that have opened shops and/or have extended their online presence overseas. The expansion could have been made directly, or via local partners.
The winning business will have successfully expanded into at least one new territory outside the UK and Irish Republic in the past 12 months, boast a strong strategy for international growth and good understanding of the customer needs in the relevant market(s).
Criteria against which you will be judged:
- Have you provided evidence of financial success in the markets you operate in?
- Have you demonstrated good understanding of those markets?
- Do you have clear strategy for international growth?
- Are you beating the competition overseas?